> ## Documentation Index
> Fetch the complete documentation index at: https://docs.getjurni.ai/llms.txt
> Use this file to discover all available pages before exploring further.

# Check your campaign link before launch

> Verify the exact ad or email link, its destination, shopper actions, and tracking before sending campaign traffic.

A working page preview is not the final launch test. Start with the **exact URL that will be used in the campaign**, including its tracking parameters, and follow the shopper's journey.

## 1. Confirm you copied the right link

| Link                                  | Use it for                                                                  |
| ------------------------------------- | --------------------------------------------------------------------------- |
| **Preview or review link**            | Internal review. Do not use it as the live campaign destination.            |
| **Published page URL**                | Direct traffic to that page. It does not automatically enter an experiment. |
| **Smart Link**                        | A campaign entry URL whose destination you manage in Jurni.                 |
| **Experiment's connected Smart Link** | Traffic that should enter the test and be assigned to a variant.            |

For Shopify, `/apps/jurni/` and `/pages/` are different publishing paths. A page on the store's domain is not automatically a native Shopify Page.

## 2. Follow the full journey

<Steps>
  <Step title="Open the campaign entry link">
    Use a fresh browser session for the first test. Confirm the destination is live and does not require an editor login.
  </Step>

  <Step title="Check campaign details">
    Confirm the intended campaign parameters survive the journey. Keep the entry URL and final URL available when investigating a mismatch; an external redirect or script can change them.
  </Step>

  <Step title="Check the page">
    Inspect mobile and desktop layout, images, offer copy, primary buttons, forms, and reviews. Test the real page rather than relying on the editor canvas.
  </Step>

  <Step title="Check the purchase">
    Select the important variants, quantities, and one-time or subscription options. Verify the actual cart and checkout, including discounts or gifts. Use an agreed test-order process when purchase attribution needs validation.
  </Step>

  <Step title="Check measurement">
    Have the person responsible for tracking confirm the required events and consent behavior. Check for duplicate pixels or tag managers, especially on Shopify Pages.
  </Step>
</Steps>

## When launching an experiment

Confirm each variant works on its own, then enter through the test's connected link. Refreshing one browser repeatedly is not a reliable test of the allocation: a visitor can retain their assignment.

Compare results using the same date range. The underlying experience can also receive direct traffic, so its session total need not match the experiment's total.

[Traffic assignment](/experiments/traffic-assignment) · [Session-count differences](/troubleshooting/experiment-experience-sessions)

## When something fails

Capture the entry URL, final URL, device, time of the test, selected product option, and the expected versus actual result. Include a screenshot of the relevant state, with customer and payment information removed.

Use [link troubleshooting](/troubleshooting/url-route-conflict), [cart troubleshooting](/troubleshooting/product-cart-issues), or [integration troubleshooting](/integrations/troubleshooting). Fix the failing step before increasing traffic.


## Related topics

- [Smart Links: Route Traffic Without Editing Campaign URLs](/building-funnels/smart-links.md)
- [Launch your first Jurni campaign](/academy/start/first-campaign.md)
- [Publishing Jurni Pages](/publishing/overview.md)
- [Save, preview, and publish your work](/build/save-preview-publish.md)
- [QA Checklist Before Publishing](/building-funnels/qa-checklist.md)